GTO Wins 2007 AWNY "Good" Award (Not Bad or Ugly)
New York, April 25, 2007 — Advertising Women of New York (AWNY) has presented Greater Than One, a leading digital advertising agency, with a "Good" award in its annual "AWNY Awards — The Good, The Bad and The Ugly."
Greater Than One wins the award for its work on behalf of Cytyc Corporation's NovaSure endometrial ablation, a minor, 90-second surgical procedure for women that provides permanent relief from menorrhagia (heavy menstrual bleeding). The online banner and email campaign creates awareness of menorrhagia, a condition that affects one in five women.
AWNY, whose stated goal is the advancement of women in the communications field, created these awards to identify the advertising industry's best and brightest trends ("The Good") — as well as its worst ("The Bad and The Ugly").
Greater Than One is pleased to have its "good" work recognized in this context.
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