WE CREATE BETTER HEALTHCARE MARKETING & COMMUNICATIONS THROUGH DATA, CONTENT, MEDIA & TECHNOLOGY.

BETTER. BELIEVE IT.

POINT OF VIEW

THE POWER OF INDEPENDENCE.

Independent agencies remain a force of dedicated client service and great work. Hear from GTO on how to resonate without the red tape.

MAKING THE HEALTHCARE INDUSTRY BETTER, ONE ARTICLE AT A TIME.

Get the latest from GTO — read through what makes our leadership tick, our impacts in the industry, and where we’ll be next.

GTO GROUP APPOINTS NEW CPO

Carol Fraser has been appointed Chief People Officer to lead People & Development as the agency continues to prepare for its next phase of growth. Her role at the agency will be to support the internal growth of the staff while providing input into the company’s long-term strategic plan.

Read More

GTO GROUP APPOINTS NEW CPO

Carol Fraser has been appointed Chief People Officer to lead People & Development as the agency continues to prepare for its next phase of growth. Her role at the agency will be to support the internal growth of the staff while providing input into the company’s long-term strategic plan.

Read More

OBAGI

SUPPLY,
MEET DEMAND.

This cult skincare brand wanted to make the move to e-commerce, so we helped them increase their revenue and their satisfied customer base.

SEAGEN

IN IT FOR LIFE.

Seagen wanted to create space for themselves as global leaders in cancer treatment. We helped them make room for the human element.

NOVARTIS

GLOBAL SOCIAL MOVEMENT FOR HEART FAILURE AWARENESS.

For the launch of ENTRESTO® (sacubitril/valsartan), we imagined a social movement that could start a totally original global heart failure conversation.

WHY GREATER THAN ONE?

Our independence is more than a competitive advantage — it’s essential.