WE CREATE BETTER HEALTHCARE MARKETING & COMMUNICATIONS THROUGH DATA, CONTENT, MEDIA & TECHNOLOGY.
BETTER. BELIEVE IT.
POINT OF VIEW
THE POWER OF INDEPENDENCE.
Independent agencies remain a force of dedicated client service and great work. Hear from GTO on how to resonate without the red tape.
MAKING THE HEALTHCARE INDUSTRY BETTER, ONE ARTICLE AT A TIME.
Get the latest from GTO — read through what makes our leadership tick, our impacts in the industry, and where we’ll be next.
Digital Transformation Leaders & Laggards
Explore the emergence of “digital leaders” and “digital laggards” and what an organization finding itself behind the digital transformation curve can do to pull forward.
Baking Humanity Into Your Data
Explore some reasons behind data mishaps and recommendations marketers can incorporate into research protocols.
Paid & Organic Search News: What You Need to Know
A lot is happening in the paid and organic search space right now, so we’re providing an overview of the key things you need to know.
Digital Transformation Leaders & Laggards
Explore the emergence of “digital leaders” and “digital laggards” and what an organization finding itself behind the digital transformation curve can do to pull forward.
Baking Humanity Into Your Data
Explore some reasons behind data mishaps and recommendations marketers can incorporate into research protocols.
Paid & Organic Search News: What You Need to Know
A lot is happening in the paid and organic search space right now, so we’re providing an overview of the key things you need to know.
VITAS Announces GTO Group as AOR
VITAS Healthcare has selected GTO to support their strategic shifts and enhanced ROI from marketing initiatives.
Soliton Announces GTO Group as Integrated AOR
Soliton and GTO join forces to help launch their revolutionary Rapid Acoustic Pulse Device in 2021 and establish them as leaders in the aesthetic industry.
GTO Presents: Digital First in Rare Diseases
Explore the GTO POV on how leading with digital health solutions like wearables, social advocacy, and remote monitoring can make a world of difference in diagnosing and treating rare diseases.
OBAGI
SUPPLY,
MEET DEMAND.
This cult skincare brand wanted to make the move to e-commerce, so we helped them increase their revenue and their satisfied customer base.
NOVARTIS
GLOBAL SOCIAL MOVEMENT FOR HEART FAILURE AWARENESS.
For the launch of ENTRESTO® (sacubitril/valsartan), we imagined a social movement that could start a totally original global heart failure conversation.
WHY GREATER THAN ONE?
Our independence is more than a competitive advantage — it’s essential.