Latest news, leadership & events.
Better. Informed.

Soliton Announces GTO Group as Integrated AOR


Read the official announcement from Soliton.

HOUSTON, Sept. 22, 2020 /PRNewswire/ — Soliton, Inc., (Nasdaq: SOLY) (“Soliton” or the “Company”), a medical device company with a novel and proprietary aesthetic platform technology, today announced that it has selected Greater Than One Group (“GTO”) as its integrated marketing agency. The collaboration will aim to raise the visibility of the Company’s Rapid Acoustic Pulse (“RAP”) device and establish the Soliton brand in the aesthetic industry through multi-channel marketing efforts.

Soliton’s decision to partner with GTO comes as the Company approaches initial U.S. commercialization of its Rapid Acoustic Pulse device in the first half of 2021.

“We are excited to begin this relationship with GTO to enhance Soliton’s brand impression and digital presence. Greater Than One is well-known for the imaginative aspects that the company provides to each project, and we look forward to the creative strategy that its team will bring to Soliton. We believe this partnership further supports our commercialization plans for the RAP device and will advance the Soliton brand and recognition,” commented Christopher Capelli, MD, founder, President and CEO of Soliton.

“What an amazing opportunity to be working with Soliton on this incredible, integrated launch. GTO blends creativity, content, media and data via closed loop technologies, and Soliton’s unique Rapid Acoustic Device for aesthetics is an exceptional breakthrough deserving of an imaginative brand approach,” said Mike Hartman, Chief Creative Officer of Greater Than One Group.