Influencer campaigns have revolutionized marketing strategy across many industries, and it is simple to see why — brands and businesses make $5.78 for every $1 they invest into influencer marketing.
Latest news, leadership & events.
What is influencer marketing? Influencer marketing has been rising across almost every industry, and in the past few years, it’s made its way into the world of healthcare. Essentially, influencer marketing is partnering with social media influencers or Digital Opinion Leaders to educate an audience in order to build trust, to promote a brand’s products…