Thought Leadership
Welcome The Era of Digital Healthcare
In a world that seems to be increasing in risk, we all need a sure bet. This is it.
47 Search Results for Digital
Thought Leadership
THINK TANK: AI’s impact on Pharma
What Implementations of AI Have Most Impacted Pharma and Will Impact Pharma in the Future? The world is constantly changing. Every year there is new technology being developed and introduced to the world to make everyday tasks simpler, quicker, and easier. More specifically, Artificial Intelligence (AI) has made its way into our everyday lives via…
Thought Leadership
What Working in the Rare Disease Space Means to the People of Greater Than One
February is Rare Disease Month where organizations worldwide come together to raise awareness for the 7,000 known rare diseases that affect over 300 million people. Greater Than One, as an agency, has been working in the rare disease space for over 20 years. Hear from the team about what working in the rare disease category means to them. Rare…
Thought Leadership
Social Media in Healthcare Advertising: Building a loyal audience of brand evangelists
Today, more than 50% of U.S. adults rely on social media to help them make major decisions about their healthcare. That’s why having an effective content strategy for platforms like Meta, TikTok, and YouTube is more important than ever. But just being on social media isn’t enough. It’s crucial that companies humanize their brands and…
Press Release
Greater Than One appoints Preston Taylor Chief Financial Officer
NEW YORK, (September 19, 2023) — Greater Than One, a full-experience marketing agency focused on healthcare, announced that Preston Taylor has been named Chief Financial Officer. He will be responsible for overseeing the agency’s financial and commercial operations. Taylor will report directly to Elizabeth Apelles, CEO of Greater Than One. According to Apelles, “Preston has…
Events
LinkedIn Live – Talking Tech: Generative AI
Tune in to our LinkedIn Live for a Talking Tech discussion on Generative AI in Healthcare and Marketing, this June 28th at 10:00am EST with Greater Than One’s CMO, Amanda Powers Han and our Chief Digital Officer, Brian Peterson.