Thought Leadership
Baking Humanity Into Your Data
Explore some reasons behind data mishaps and recommendations marketers can incorporate into research protocols.
47 Search Results for Digital
Thought Leadership
Technology Applications Transforming Healthcare
Explore real-life technology applications demonstrated at CES that are transforming healthcare today and tomorrow.
Thought Leadership
Impact of the Antitrust Case Against Google
We explore some possible implications of the antitrust suit and what it could mean for marketers in the future.
Work
Featured work Soliton, Inc. Building a brand and business from the ground up, a campaign that dared to take healthcare to a whimsical place, and a successful company acquisition because of it all. VITAS® Healthcare Media planning, buying and analytics that connected a customer ecosystem of engagement and proved our media plan delivered superior customer…
About
No holding company, no holds barred. Greater Than One is a part of GTO Group. We’re built to combine the best of all worlds from agency, media, and enterprise. That gets you more expertise, more well-rounded solutions, and more of your needs met, efficiently. And we’re proud to share that we’re the only independent agency…
Thought Leadership
Data Intelligence Partner Strategy
As pharmaceutical marketing benefits from advances in data availability and analysis techniques, marketers are called upon to select data and analytics partners.