Chief Technology Officer Ken Winell joins a panel of industry experts to discuss audience demands for novel experiences, the challenges posed by increasing regulation, and technology solutions that can help set marketers up for success.
Privately held health and communications agency Greater Than One (GTO) is proud to announce the launch of its website, https://www.thegtogroup.com. GTO Group is the new home of an offline-online ecosystem that supports global marketing and communications initiatives across the full-service GTO agency, GTO Media, and GTO Enterprise
Lockdowns are changing how people consume media—and how they interact with brands. On top of that, new privacy regulations are rolling out. How can we connect more meaningfully with consumers?
Dive into factors driving Clubhouse’s popularity, what the app’s model means for brands, and ways that marketers can leverage it to develop genuine relationships with invested consumers.
Explore some reasons behind data mishaps and recommendations marketers can incorporate into research protocols.