In celebration of 10 years as a SCAD survivor, Honeycomb Health (HH) co-founder is going on a 10,000-mile cross-country road trip. Read about her tireless efforts to secure information management for rare disease patients everywhere, and discover ways that you can help grow the HH hive of support.
Take an in-depth look at the disruption and acceleration driving brand planning, data aggregation, and content optimization in today’s media landscape.
Currently in beta, Google Analytics 4.0 is already poised to change the industry. GTO Group Associate Search Director Scott Litvack breaks down its unified app-website aggregation, event-driven model, and powerful AI support, so that you can bring 4.0 to your digital teams.
In acknowledging Greater Than One (GTO) as a premiere healthcare agency of 2021, Medical Marketing and Media (MM+M) recognized that our unique integration of data, content, media, and technology makes us truly greater than the sum of our parts.
Chief Marketing Officer Amanda Powers-Han shares the modern paradigm of better healthcare marketing & communications. Personal brands with a purpose can strategically use the power of data to drive their performance—and the unified value they deliver—for all audiences.
Greater Than One (GTO) has been recognized by PM360 for its success in conceiving and launching a virtual campaign to support OXLUMO® (lumasiran), a first-in-class therapy developed by Alnylam.